Reply.io has launched the latest version of its automated email marketing tool, Jason AI 4.0. This new version uses ChatGPT's API along with Reply.io's natural language processing (NLP) capabilities to generate, personalise and optimise emails. It is available to existing Reply.io customers and as a 14-day trial.
The tool uses NLP algorithms and the ChatGPT language model to identify keywords and phrases from email replies received by marketers. It then generates suggested responses which can be sent out automatically if the user is happy with the AI's performance. Jason AI can also suggest other communication channels such as SMS, LinkedIn and WhatsApp depending on the data available from contacts.
ChatGPT integrations are becoming increasingly popular in the B2B tech space. They provide businesses using a CRM with the opportunity to pair their data set with ChatGPT capabilities and automate their outreach. This can help to save time and resources, allowing teams and individuals to focus on more productive tasks.
Originally reported by Martech: https://martech.org/reply-io-introduces-chatgpt-powered-jason-ai/
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