Digital Smiles
In today's world, ecommerce has become an essential part of both digital and physical shopping. With new channels, platforms, and customer expectations constantly emerging, staying on top of ecommerce trends can be a challenge. That's why we've compiled a list of six experts you should follow to deliver the best ecommerce experience for your customers.
With over 40 books under her belt, including the popular "eBay For Dummies" series, Marsha Collier is a leading expert in technology, internet marketing, and ecommerce. She also hosts a podcast and has owned her own marketing firm. Follow Marsha on LinkedIn, Twitter, and Instagram for insights and updates on the latest ecommerce trends.
Known as "Retailgeek," Jason Goldberg is the chief commerce strategy officer at Publicis Groupe and co-host of the ecommerce-focused podcast "The Jason & Scot Show." With experience launching e-commerce sites for major companies and serving as an expert witness in Federal Court, Jason is a valuable resource for all things ecommerce. Follow him on LinkedIn and Twitter for his expert insights.
Kaleigh Moore is a freelance writer and ecommerce expert whose articles have been featured in major outlets such as Vogue Business and Forbes. She also has experience as an entrepreneur, having launched her own successful jewelry business while in college. Follow Kaleigh on LinkedIn, Twitter, and Instagram for valuable tips on ecommerce and freelancing.
Amy Porterfield is a well-known online marketing expert, author, and instructor. She hosts the "Online Marketing Made Easy" podcast and has written a book on how to quit your job and start your own business. Amy also founded the Digital Course Academy, which teaches users how to create successful online courses. Follow her on LinkedIn, Instagram, YouTube, and TikTok for her expertise in ecommerce.
At just 28 years old, Gretta van Riel has already built multiple multi-million dollar ecommerce businesses. She is the founder of SkinnyMe Tea, which won the Shopify Build-A-Business competition in 2013. Follow Gretta on LinkedIn, Instagram, and Facebook for her tips on starting and scaling an ecommerce business.
Brendan Witcher is the vice president and principal analyst for Digital Business Strategy at Forrester Research. With a focus on consumer behavior and technology trends, Brendan advises Fortune 100 companies and frequently speaks at global industry events. Follow him on LinkedIn, Twitter, and his website for valuable insights on ecommerce and digital engagement.
In addition to these six experts, be sure to also follow MarTech for daily updates on the latest trends and strategies in the ecommerce world. With a business email address, you can subscribe for free and stay ahead of the competition. Don't miss out on the latest from our experts in ABM, AI and marketing, B2B, CDP, content, customer experience, digital transformation, email, events, Google Analytics 4, marketing operations, and the metaverse.
Originally reported by Martech: https://martech.org/martechs-ecommerce-experts-to-follow/
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