Staying competitive in the current business landscape requires keeping up with the ever-evolving consumer behaviour and technological advances. To ensure long-term success, it is important for brands to understand the needs, values and expectations of each generation. Join Zeta Global as they reveal their research and insights into the newest consumer trends during the webinar “The Changing Face of Marketing: Connecting with Gen X, Millennials and Gen Z”. With this knowledge, brands will be able to create tailored customer experiences for each generation, allowing them to stay relevant and competitive in the market.
Originally reported by Martech: https://martech.org/create-tailored-customer-experiences-for-each-generation/
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