Organizations are facing an increasingly difficult landscape to track users, as a combination of regulation, tracking prevention technology, and user privacy results in businesses making the wrong decisions from inaccurate and incomplete marketing attribution and customer behaviour dashboards. Gain the confidence to market effectively and trust in your customer journey analytics dashboards by mastering the essential adjustments needed.
Snowplow presents “Go Beyond Cookies and Stay Ahead in a Privacy-First World”, a webinar that provides an in-depth look into the changes needed to stay ahead in the new privacy-first world. Whether you’re a marketing and analytics professional, a product manager, or a data scientist, this webinar will provide you with the necessary skills to navigate the challenges of browser privacy and accurately track user behaviour.
Click here to view more MarTech webinars.
Originally reported by Martech: https://martech.org/go-beyond-cookies-and-stay-ahead-in-a-privacy-first-world/
This article was written automatically by artificial intelligence. Please make us aware if you have any concerns about this automatically generated content.