Use Pillar-Based Marketing to Drive Revenue on SEO Campaigns
Marketers are competing in a digital landscape filled with content, vying for a successful strategy that boosts rankings and leads to revenue. Finding the right approach can be a daunting task. Fortunately, search marketing experts have developed a process that can help you create a conversion-oriented SEO and digital PR campaign.
At the upcoming webinar “From Zero to Hero: Apply Pillar-Based Marketing to Your SEO and Digital Campaigns to Drive Revenue,” presented by DemandJump, you’ll learn how to leverage this tactic to boost your search rankings and ultimately drive revenue.
Pillar-Based Marketing leverages keyword research and content strategy to build comprehensive campaigns that deliver results. It uses a three-pillar approach to create an SEO strategy that optimizes and organizes content into multiple topics, and then interlinks them to build a cohesive network of information.
The webinar will explain the process of creating an SEO campaign using Pillar-Based Marketing. You’ll learn how to use keyword research to identify the highest converting topics, how to create content for each topic, and how to link them together to form an organized network of information.
You’ll also learn the importance of using social media and digital PR to promote your content, and how to track the performance of your campaigns. By the end, you’ll have a comprehensive understanding of the Pillar-Based Marketing approach, and a strategy that will help you drive revenue and conversions through your SEO campaigns.
Register now for the webinar “From Zero to Hero: Apply Pillar-Based Marketing to Your SEO and Digital Campaigns to Drive Revenue”, and learn how to use Pillar-Based Marketing to optimize your SEO campaigns and drive revenue.
For more MarTech webinars, click here.
Originally reported by Martech: https://martech.org/use-this-tactic-to-drive-revenue-on-your-seo-campaigns/
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