Microsoft is opening up Bing Chat to users and developers with its new API, allowing for more visual answers and multi-session experiences. With the removal of the waitlist, the new Bing Chat is now accessible for all users who download Microsoft Edge. Over half a billion chats have been conducted since its launch 3-months ago, with developers now able to build third-party apps on top of Bing Chat.
The API will allow for plug-ins such as OpenTable, helping users find and book a restaurant reservation. Answers within Bing Chat have also been enhanced with improved formatting and layout, as well as rich images, videos, charts and graphs in over 100 languages. Microsoft has also redesigned Edge to show chats in a better and more visual format, with streamlined look, rounded corners, organized containers and semi-transparent visual elements. Furthermore, users can now ask Bing Chat for answers by uploading images, with the chatbot searching the web for related content.
Microsoft has also added chat history and the ability to export and share Bing Chats, allowing users to pick up where they left off and move chats into tools like Microsoft Word. With the API and improved functionality, marketers can benefit from easier collaboration through exporting and sharing chats. Bing Chat is an exciting development, providing users with a more interactive and visual experience.
Originally reported by Martech: https://martech.org/bing-chat-opens-up-to-more-users-and-developers-with-api-expanded-visual-answers/
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