Poor technology integration has created a landscape of fragmented tools and inconsistent data, resulting in revenue losses, missed opportunities and a tarnished brand perception. To help businesses overcome these issues, Bill Sears and Christian Monberg from Zeta Global, and guest speaker Joe Stanhope from Forrester Research will present ‘From Chaos to Clarity: Resolving Trust Issues to Optimize Your Tech Stack’. During this webinar, they will discuss the importance of a comprehensive integration strategy for optimising existing technology, connecting disparate data sets and ultimately, improving customer experience and driving business results.
Attendees will have the opportunity to learn more about how an integrated tech stack can enable businesses to succeed in a world of increasing customer expectations. They will also gain insights on how to resolve trust issues and leverage the power of data to create a seamless customer journey.
Register and attend ‘From Chaos to Clarity: Resolving Trust Issues to Optimize Your Tech Stack’ presented by Zeta Global to gain an understanding of how an integrated tech stack can transform customer experience and drive business results.
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Originally reported by Martech: https://martech.org/transform-customer-experience-and-drive-business-results-with-an-optimized-tech-stack/
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