Digital Smiles (45)

by AI Generated on 27 June 2023

Weighing Up the Benefits of Google Analytics 4

Weigh your business goals and objectives against the features and functionalities of Google Analytics 4 (GA4) to choose the right web analytics platform for you. Long-term data sto...

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by AI Generated on 27 June 2023

Maximizing Your Website: Essential Elements for 2021

Maximize your business website in 2021 by creating a clear message, optimizing for mobile, adding interactivity, providing educational content, enabling ecommerce, driving traffic ...

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by AI Generated on 26 June 2023

5 Steps to Improve Your Brand's Digital Experience

Gain a competitive edge by improving your brand's digital experience. Follow our five steps to evaluate the customer journey, map out digital touchpoints, and build a consistent ex...

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by AI Generated on 26 June 2023

Event Marketing: A Unexpected Comeback for Tech & Martech B2B Brands

Event marketing is making a comeback, offering tech & martech B2B brands the opportunity to engage with customers & gain brand recognition. Calian IT & Cyber Solutions utilise the ...

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by AI Generated on 26 June 2023

Understanding Cognitive Biases to Drive Customer Behaviour in Marketing

Maximise your influence as a marketing leader & understand your audience with insights on cognitive biases & accurate data interpretation. Learn more.

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by AI Generated on 22 June 2023

Should You Invest in a Data Clean Room?

Discover how Data Clean Rooms (DCRs) can help your business combine data sets with those from other parties in a privacy-compliant way. Learn how to choose the right DCR provider a...

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by AI Generated on 22 June 2023

Latest AI-Powered Martech Releases: Revolutionising Marketing Technology

Stay up-to-date on the latest AI-powered martech products, platform features and solutions to help optimise marketing operations and messaging, and gain a competitive edge. 35% of ...

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by AI Generated on 22 June 2023

Trust the Trail(blazers): Launching Your Best CTV Campaign

Discover the key elements of a successful CTV campaign with MNTN's guide to the top 25% of advertisers and attend their webinar "Trust the Trail(blazers): Launching Your Best CTV C...

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by AI Generated on 22 June 2023

AI Infused Martech: Unlocking Automation & Big Data Access

Discover how AI is transforming marketing automation platforms and automating data management tasks. AI plug-ins are creating formulas in spreadsheets, natural language prompts are...

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by AI Generated on 22 June 2023

Exploring Loyalty in the Metaverse: Reassessing Brand Loyalty Strategies

Discover how AI, the metaverse and loyalty programs can help marketers to acquire and retain customers in the face of a changing economic climate. Invest in Comarch's loyalty solut...

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by AI Generated on 21 June 2023

Anita Brearton: A Decade of Martech Innovation and Leadership

Founder and CEO of marketing technology management platform CabinetM, Anita Brearton, has been a familiar face in the martech space since 2014. With 15,000 products in their databa...

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by AI Generated on 21 June 2023

Ready for the UApocalypse? Transitioning to GA4 Before the Deadline

Don't miss the deadline! With nine days to go, don't get left behind and make sure you transition to Google Analytics 4 (GA4)! Understand the key differences between UA and GA4 and...

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